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Bring Back The Bees

 

Bring Back The Bees

In the past few years there have been concerns over bee populations disappearing. Honey Nut Cheerios "Bring Back the Bees" campaign was created to bring awareness to this issue and drive change. For the first time in history, Honey Nut Cheerios took the iconic bee off the box and pledged to give away 35 million wildflower seeds - one for every Canadian.

This website was created as the main touchpoint for people looking to order the wildflower seeds and learn more about the disappearance of bees and the "Bring Back the Bees" campaign. The campaign ended up far exceeding it's goals by giving out over 100 million wildflower seeds to Canadians.    

 
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2016 Cannes Lion "Shortlist"
2016 Applied Arts Advertising Annual
2017 Canadian Marketing Awards "Best in Show"

 
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